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February 2010, during Nolcha Fashion Week, Bel Esprit will launch a global t-shirt competition, open to designers,
artists and t-shirt enthusiasts around the world. The theme of the competition will be “for those who dream of a beautiful world,” with
designs expressing the artists’ vision for a beautiful world. The designs will be judged by a panel of fashion professionals, celebrities
and VIPs, and will be voted on by the public worldwide. The winning designs will earn prizes offered by sponsors and partners of the
competition. Children are also invited to submit their designs and will be judged in a separate category.
A second award will be voted on by the worldwide public. Bel Esprit members will sponsor campaigns for the competition in their homelands, with the opportunity to have a national award. Bel Esprit is also inviting media, retail and/or corporate sponsors to organize local contests in their city, state, region or country. Bel Esprit will provide support for the local contests and each local contest will be promoted on the Donate Design website. The winner of each local contest will be displayed on the Donate Design website as representing their region's vision of a Beautiful World. The winning design will be chosen by the public. Sponsors interested in holding a local contest, please contact Bel Esprit for information and assistance in organizing the contest. Sponsors supporting local contests may also become sponsors of the global contests, with international exposure. Please contact Bel Esprit for more information and a sponsorship package.
Bel Esprit is a partner of the Say NO to Violence Against Women campaign of the
United Nations Development Fund for Women, and the t-shirt contest and fund-raising gala will be listed on the UNIFEM website as a partner
action. The winning designs will be produced and sold to benefit the HEAL Africa training and business development program.